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'Moon language' is our desire to connect.

Every enterprise begins with a need to share a powerful message with the world. Our role is to help you express it in the most meaningful and effective way.

WITH THAT MOON LANGUAGE by Hafiz

Admit something.

Everyone you see, you say to them, 
"Love me."

Of course you do not do this out loud;
Otherwise, 
Someone would call the cops.

Still though, think about this, 
This great pull in us 
To connect.

Why not become the one 
Who lives with a full moon in each eye
That is always saying, 

With that sweet moon
Language,

What every other eye in this world
Is dying to 
Hear.

 

Over a decade in digital marketing

Content marketing wherewithal meets unique subject matter expertise in early years education

Moonbaby Founder and Lead Creative Danielle McCrea is a veteran content strategist and copywriter with over 13 years of experience in digital marketing. Her career includes working in-house as a content strategist, partnering directly with clients and collaborating with creative agencies to serve brands across diverse industries. She has helped tech startups, B2C companies and education non-profits develop brand identities and execute strategic content that drives growth.

Her proficiency in digital marketing is enhanced by a unique specialization in early childhood education, supported by a master’s degree in pedagogy and hands-on experience in teaching and instructional design. This blend of broad industry experience and niche subject matter expertise allows her to create high-impact content for various facets of the education sector, from curriculum development to leadership training programs.

Pink Gradient

Our Approach

We take a holistic, collaborative approach to our work that's rooted in three principles. One, great storytelling is at the heart of every successful brand. Two, every brand story has more than one exciting angle. Three, effective messaging is short, simple and clear as a bell.

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Danielle McCrea, founder & lead creative

For me, language has always been the straightest line to connection, the truest form of expression, unmatched in its power to convey meaning, invite, unite, excite and include. This fascination has been a lifelong obsession, culminating in a fanaticism for storytelling.

I studied writing, collecting a first degree in journalism and media. I wrote freelance features, publishing in print magazines and newspapers with bylines in The Los Angeles Times and The Las Vegas Sun. Naturally, I wrote for the ever-evolving digital realm, crafting brand stories across platforms to foster trust, engage audiences and, ultimately, drive sales. I became a content strategist, working with clients from education to tech and healthcare, creating brand books, website copy, social and email campaigns, print materials, white papers, sales decks and more.

 

I studied education, garnering a second degree in early childhood pedagogy. I taught small children and their teachers, focusing nearly singularly on stories and their power to entertain, engage and create meaning. During those years, I had one particularly sweet gig as a traveling storyteller, something like a circle-time pied piper, hopping from library to school to early childhood center, developing a keen familiarity with folklore.

Storytelling lights me up. 

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moon language

"With that moon language" by Hafiz

Admit something:

Everyone you see, you say to them, “love me”
of course you do not do this out loud,
otherwise someone would call the cops.

Still though, think about this, this great pull in us to connect.
why not become the one who lives with a full moon in each eye
that is always saying,
with that sweet moon language,
What every other eye in this world is dying to hear?

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