
The stellar writer you've been searching for is here.
Creative content
& more
Moonbaby Creative is a content strategy and storytelling studio.
Led by expert content strategist and writer Danielle McCrea, our mission is to create engaging copy that embodies your brand's vision, shines with its unique voice and meets your business goals. We work with clients in education, technology, B2C and beyond.
Conversion copywriting · Website copy · Blogs · SEO Optimization · Social · Sales decks · White papers · Presentations · Technical writing
Writing
Content management · Editing for style & consistency · Fact-checking · Writer management · High-level copywriting
Content Strategy
Voice workshops · Brand strategy · Mission & vision · USP's · Customer personas · Style guides
Branding

We promise to deliver compelling, creative, well-researched copy, so on-point only you could do it better.
But it's nice you don't have to, isn't it?
A dedicated freelancer, backed by a trusted creative network
Moonbaby is not an agency. The studio is largely a one-woman show led by seasoned copywriter Danielle McCrea, who brings care and dedication to every engagement. You’ll get the personalization, expertise and attention of an experienced individual, with access to a trusted creative network when additional resources are required—like more writers, designers or developers.

What our clients say
Danielle has been amazing to work with on our project! Not only did she bring stellar subject matter expertise around instructional design, she was also extremely detail-oriented, proactive, and collaborated closely with me to ensure the product met my team's expectations. I highly recommend her and hope to work with her more in the future.
D. Payton., Acelero Learning
I'm always impressed with Danielle's writing and her way of envisioning content. She's captured our brand's tone, adding a fun and lighthearted angle that resonates with our audience. She consistently meets deadlines and makes the entire process of working with an external writer smooth and efficient.
T. Tamayo, CIEE High School Study Abroad
When it comes to content, Danielle is really, really good at what she does. Before, when I looked at my website, I used to cringe. Now, I just smile and smile.
P. Jones, Our Beginning Infant-Toddler Center & Preschool
I have over 20 years of experience in marketing, and I have never worked with a more competent and expert content strategist and writer. Extremely professional across a variety of diverse writing projects (website copy, collateral development, white papers, blogging, social media & ads, ebooks)... You name it... She was awesome!!
A. Cabrera, Uproar.car
I partnered with Danielle to copyedit my father's precious lifelong work, a book on the life and philosophy of ancient Chinese scholar Zhu Guangqians. I loved how she worked—everything from her ideas to her ability and adherence to deadlines. Everything.
Professor E.L. Sabattini
Danielle was an absolute pleasure to work with! She is a very talented writer. She communicates very well and meets all deadlines. She is great at her craft and has a good eye for content writing, editing, copywriting, content management, etc..
L. Farris, KEOCH Digital Marketing Agency
Danielle produced the best content, well suited for our audience, and was quick in her responses. Hire her! We will be continuing to use her.
C. Brasher, Cortex Health
Working with Danielle was a pleasure. She is a great writer and I highly recommend her!
P. Finnigan, Turn-Turtle Educational Media
Danielle created content for my legal blog. I am extremely satisfied with the quality of her work and adherence to deadlines. I strongly recommend Danielle.
S. Abaud., The Law Office of Sharon Abaud
Great articles on tough subject. Excellent communication and did revisions as needed. Would definitely hire again. Thank you!
L. Silverberg., Green Mountain Animal, LLC.